The Brand Strategy Workshop is an interactive exercise built to help you:
You wouldn’t build a house without proper plans, would you? As Doctors do all the necessary test before providing a diagnostic and Lawyers dig deep into a case before going into the courtroom, so should every entrepreneur do with their business. Creating a true brand requires information, context and direction.
What do I need to prepare?
You’ll need a stable internet connection and a laptop or a computer with webcam and microphone. This means no phones and tablets – you’ll need the screen real estate to best see all the exercises.
Who needs to join the workshop?
It’s important to have all the decision makers of your company together at the workshop. Any other stakeholders? Creatives, marketers – bring them too! If you’re a solopreneur it’s totally cool as well.